R. I. P. Vampira (1921-2008)

Thursday was my forty-sixth birthday. It would also be officially recorded as the day that Maila Nurmi, who became synonymous with her character, Vampira, passed away in her sleep at the age of 86.

She was born Maila Elizabeth Syrjäniemi on December 21, 1921, in Petsamo, Finland - now Pechenga, Russia. Her uncle was an Olympic champion in track running, Paavo Nurmi. Maila's family moved to the United States when Maila was only two years old. The young beauty was already dreaming of being a Hollywood star and at the tender age of 17, she took a trip to Los Angeles to seek her fortune. Of course, glory doesn't come easily and Maila became an exotic dancer and photo model to survive.

At some point in 1954, Maila disguised herself as Morticia Addams (Charles Addams ghoulish character from New Yorker Magazine who would eventually become popular on TV and films) for a masked ball. As simply as that, Vampira was born. Maila's appearance appealed to Hunt Stromberg Jr., program director for KABC Channel 7, who was looking for somebody to spice up his night time programming. In a very short time, Maila officially became Vampira to host a show presenting horror movies each Saturday night at 11 PM.In the 1950s she created the character of Vampira, popular for both films and as a television host. Her character was to set the standard for an entire legion of horror hostesses, actresses, and even cartoon characters to follow. From what I have heard she was always kind and gracious with her fans (though some of her co-stars are of a different opinion).

Without a doubt, her striking features, deadpan humor and faux-blasé attitude contributed to make her a fast popular success. Introduced with a music cue (heard twice in The Shining), Vampira came down a fog enshrouded hallway at the start of each show, screaming unexpectedly into the camera and saying: "Screaming relaxes me so." Before commercial breaks, she took the habit of reciting weird poetry or even give out Charles Addams-esque cocktail recipes. She lit and smoked her long cigarettes with her three-inch nails on camera too, which of course would be a huge no-no today.

Her unusual figure was no doubt a large part of her success, as Vampira claimed to be gifted with the following measurements: 38-17-36! (Yoiks!)

It didn't take long before publications like Time or Newsweek gave her some written space.
One of the first first magazines to take notice was Life. Here from their June 14th 1954 issue is that original article in it's entirety:

Fame came fast and furiously, and before long Marlon Brando, Mae West and even James Dean became fans -- Dean even debuting an intimate relationship with Maila. (Orson Welles and she spent some "quality time" together as well.) Oddly, all this attention would be cut short. Dean's premature and tragic death would seriously shake up Maila, not counting ABC trying to stop her in her attempts to pursue different career projects, as their intent was to completely own rights to the Vampira character. Consequently --and somewhat incredibly-- the show would soon be canceled after only one season. It ran less than one year, from April 30 1954 to April 2 1955 but in those 11 months she left an indelible mark on Television and Horror history. Not long after cancellation, Maila was attacked in a beauty parlor by an enraged woman who burned her hair and scalp, causing her to have to totally shave her head . Other unfortunate burns would follow, as Maila later tried to save her cat from a home fire.

Vampira ressurrected with the help of Edward D. Wood Jr., who was shooting his ultimate classic, Plan 9 from Outer Space. Maila was hired to work a single day on the movie (for a paltry $200 bucks!), playing a ghoul who came back to life via an alien light-ray. Her undead ally was the immortal Tor Johnson, who has become quite the Horror icon in his own right --inspiring a Don Post mask from this epic that even showed up in other films (like Mad Max). It would also make the final screen appearance of Bela Lugosi. Sadly, Bela would not live long enough to work with Vampira onscreen... (But we have this photograph, at least!)

However, after she read the script, she found the story so appallingly bad that she agreed to do it only if she didn't have to speak a word of dialog. She didn't (But since she's supposed to be a ghoul... few notice). She starred in a few other forgotten "classics", but none of them have achieved the popularity of Ed Wood's high-camp firebrand, - hilarious and cherished today.

For a time the spotlight eluded her and Maila owned an antique shop called "Vampira's Attic", and created her own lines of clothing and jewelery.

Interest in camp entertainment in the 1970s would see Ed Wood's films in a new light. The book "The Golden Turkey awards" by the Medved Brothers voted Plan Nine From Outer Space "The worst movie of all time". It wasn't long before sellout midnight showings of Plan-Nine (as depicted on Seinfeld) became hip entertainment. All this attention would make Vampira once again popular for a new generation of fans. Musical groups like The Damned and The Misfits wrote about her in songs. As Vampira, Maila even turned up as a singer for a punk band.
Sometime in 1981, a television station contacted Maila for a renewal of the Vampira concept. According to her, many discussions took place over the next few months and she remains convinced that all her ideas were stolen for the Elvira character. She sued for tens of millions.

A Finnish documentary about Maila was shot in 1995, entitled Death, Sex and Taxes. In 1998, she returned to movies for I Woke Up Early the Day I Died, from an old Ed Wood script and starring Billy Zane. Until just recently she was still active on the star-convention circuit.

While it was thought for years no footage of the old Vampira Show was known to exist, at the end of the late 1990s a friend of mine "in the industry" told me about 5 minutes of footage had been found in the KABC archives and was going to be used in a news story about the aging Vampiress. He'd managed to snag a nice copy of the unedited footage tape (on vhs), and graciously shared it with me. Needless to state I felt very privileged. So much so that I "sat on the evidence" for years. I did somewhat enjoy insisting from time-to-time that the footage did exist in the faces of hard-line fans who were ready to put their careers on the line that it didn't, and then-- BAM --producing the hard evidence. (Ahhh...I might as well also note that while I read on a Horror Host site earlier today that the "only existing footage" came from Dave Stevens, my wife reminds me that we gave him a copy from our tape --so he could show it to Maila herself-- in summer 2000.)

That's not the ONLY Vampira footage out there either, I'm happy to report. A few years ago the History Channel (I think) did a multi-part series on the History of Las Vegas. Somewhere around part 3 the focus shifts to Liberace, and sure enough, Vampira can be seen briefly (about 10 seconds worth) on stage dancing with her old Pal.

I'm assuming this footage is probably all available on the "Vampira: The Movie" DVD
( I still haven't seen it) ...if not it should be.

It's intriguing to guess what kind of cultural impact she could have had if her career had been longer and more profitable. As an immortal cult figure, who knows what kind of importance she could've had if she'd truly been given the chance to become the mistress of her own destiny?

Movie credits

1947 If Winter Comes

1958 Too Much, Too Soon

1959 Plan 9 from Outer Space, The Beat Generation, The Big Operator

1960 I Passed for White, Sex Kittens Go to College

1962 The Magic Sword

1986 Population One

1998 I Woke Up Early the Day I Died

The Vampira Show - KABC-TV 1954-55

Featuring Maila Nurmi as "Vampira"

Channel 7, Los Angeles, California
1.	04/30/1954	Dig Me Later Vampira (Preview Show)
		Saturday Night/Sunday Morning at Midnight
2.	05/01/1954	Charge is Murder
3.	05/08/1954	The Face of Marble
4.	05/15/1954	Revenge of the Zombies
5.	05/22/1954	Fog Island
		Saturday Night at 11:00 p.m.
6.	05/29/1954	Corridor of Mirrors
7.	06/05/1954	(Not Listed)*
8.	06/12/1954	Devil Bat’s Daughter
9.	06/19/1954	The Flying Serpent
10.	06/26/1954	The Mask of Dijon
11.	07/03/1954	Strange Mr. Gregory
12.	07/10/1954	The Man With Two Lives
13.	07/17/1954	Corridor of Mirrors
14.	07/24/1954	Fear
15.	07/31/1954	Rogue’s Tavern
16.	08/07/1954	Dangerous Intruder
17.	08/14/1954	Mystery of the 13th Guest
18.	08/21/1954	Midnight Limited
19.	08/28/1954	Bluebeard
20.	09/04/1954	Missing Lady
21.	09/11/1954	Murder By Invitation
22.	09/18/1954	Red Dragon
23.	09/25/1954	Missing Heiress
24.	10/02/1954	Missing Corpse
25.	10/09/1954	Fatal Hour
26.	10/16/1954	Phantom Killer
27.	10/23/1954	The Shadow Returns
28.	10/30/1954	King of the Zombies
29.	11/06/1954	Doomed to Die
30.	11/13/1954	House of Mystery
31.	11/20/1954	My Brother’s Keeper
32.	11/27/1954	Dear Murderer
33.	12/04/1954	Castles of Doom
34.	12/11/1954	The Charge is Murder
35.	12/18/1954	Return of the Ape
36.	12/25/1954	Man With the Gray Glove
37.	01/01/1955	Apology for Murder
38.	01/08/1955	Decoy
39.	01/15/1955	Murder is My Business
40.	01/22/1955	Phantom of 42nd Street
41.	01/29/1955	Case of the Guardian Angel
42.	02/05/1955	Lady Chaser
43.	02/12/1955	Killer at Large
44.	02/19/1955	She Shall Have Murder
45.	02/26/1955	The Lady Confesses
		Saturday Night at 10:30 p.m.
46.	03/05/1955	Larceny in Her Heart
47.	03/12/1955	Glass Alibi
48.	03/19/1955	Detour
49.	03/26/1955	Strangler of the Swamp
50.	04/02/1955	Woman Who Came Back

^*The major L.A. newspapers (The Los Angeles Times, The Los Angeles Examiner and The Los Angeles Daily News) list only "Vampira" for this date, as does the L.A. edition of TV Guide. The name of the film shown is not listed. However, the article in the 14 June 1954 issue of Life mentions two films shown on the program: White Zombie and Fog Island. The latter had been shown and listed prior to the article’s publication, so it is likely that White Zombie was shown on this date.


Ironically, when I first googled Vampira's name, this tombstone from Plan Nine came up first.
Rest in peace, Maila. You were the first true Horror-babe. The first cool-ghoul. The first Living-dead girl.

Big thanks and a tip of the cobwebbed hat go out to the Cult Sirens site, The explodingkinetoscope site, The Milwalkee Horror Hosts site and Dick (Nitelinger) Golembiewski (for his exhaustive research on the episode lists) and the 800 pound Gorilla.